HCL Technologies has announced the appointment of Matt Preschem as the new executive vice president and CMO of the company. He will responsible for leading the marketing functions of the organisation. His responsibilities will incorporate global business and strategic marketing, sales enablement and corporate communications to drive demand, growth and value.

Speaking about the appointment, Anant Gupta, chief executive officer, HCL Technologies stated, “His experience in building marketing muscle for next generation technology solutions and services makes him a perfect choice for playing a key role in enabling HCL’s Growth Blueprint based on new generation propositions.”

Before joining HCL he was associated with Windstream as the senior vice president and enterprise chief marketing officer. Along with this he also held many key positions in various other prestigious organisations like IBM where he worked as the vice president of marketing and looked after the North America business of the organisation.