Published On: Wed, Mar 5th, 2014

Brocade cohorts with Avnet to swell Its Distribution Network


Brocade has chosen Avnet Technology Solutions as a Brocade IP and SAN Distributor for South-East Asia (SEA), covering Singapore, Malaysia, Thailand, Indonesia and Vietnam. A member of the Brocade Alliance Partner Network (APN) programme, Avnet now has an extended distributorship agreement with Brocade from the Americas, Europe and Australia to South-East Asia.


As per research and consulting firm BroadGroup, SEA markets will witness sustained investment in data centers with a predicted 40-per cent capacity increase by Fiscal 2015. The continued growth is driven by many factors, ranging from the growth in mobile data to the emergence of the cloud and the market entry of many large-scale data center solution vendors. Furthermore, Forrester Research forecasts that the Asia-Pacific cloud computing market will grow from US$6.9 billion in Fiscal 2013 to US$31.9 billion in 2020, with the SEA region growing at a 24.7-per cent compounded annual growth rate.

Under the agreement, Avnet will distribute Brocade IP, SAN and software networking products to its network of channel partners and resellers across the region, including Ethernet fabric solutions for data center networking and Network Functions Virtualization (NFV) solutions for Software-Defined Networking (SDN). Avnet will work closely with Brocade to develop its solution support expertise and accelerate Brocade go-to-market initiatives through training, certification, partner enablement and targeted sales and marketing programmes. Both companies are also developing demo capabilities to buttress proof-of-concept activities.


About the Author

- A Journalist by interest and a Music Enthusiast by passion. Wedded to Mother Nature, Jawed indulges his aesthetics in travelling and reading books of varied genres. Having covered News stories for top Dailies in his formative years, that is, he is game for tryst with Technology at Techmagnifier.

Brocade cohorts with Avnet to swell Its Distribution Network